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Oliver Buchannon
Kenneth Burke

I'm here to help you become a better marketer, so you can build stronger businesses and get the monkeys off your back. I'm a startup marketing leader, huge fan of software as a service (SaaS), and always open to a new book recommendation. Have questions or want to connect? Please do!

How to Choose the Right Target Customer

Jan 27, 2026

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8 min read

How to Choose the Right Target Customer

Who you choose to serve is just as important as what you choose to build.

Kenneth Burke
Kenneth Burke

Advice

3 Ways to Measure Startup Success (Before Revenue)

Jan 20, 2026

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7 min read

3 Ways to Measure Startup Success (Before Revenue)

How can you know if you're building something people will actually pay money for?

Kenneth Burke
Kenneth Burke

Advice

The Worst Mistake Startups Make (And How to Avoid It)

Jan 13, 2026

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6 min read

The Worst Mistake Startups Make (And How to Avoid It)

Even experienced entrepreneurs make this mistake. But you don't have to.

Kenneth Burke
Kenneth Burke

Stories

5 Leadership Epiphanies from Week 1

Aug 16, 2024

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7 min read

5 Leadership Epiphanies from Week 1

Subtle differences make a huge impact.

Kenneth Burke
Kenneth Burke

Stories

How We Built a Brand Customers Actually Like

May 8, 2024

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8 min read

How We Built a Brand Customers Actually Like

5 stages and a lot of lessons.

Kenneth Burke
Kenneth Burke

Stories

How We Grew From $5m to $10m ARR

Mar 6, 2024

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7 min read

How We Grew From $5m to $10m ARR

A lot of the same, and a few new tricks.

Kenneth Burke
Kenneth Burke

Stories

5 Most Helpful Leadership Lessons I've Received

Feb 28, 2024

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8 min read

5 Most Helpful Leadership Lessons I've Received

Everyone shares advice, but these have had the biggest impact.

Kenneth Burke
Kenneth Burke

Frameworks

3 Steps to Balance Steady Growth with Big Bets

Feb 14, 2024

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6 min read

3 Steps to Balance Steady Growth with Big Bets

It's not an either/or thing. You need both.

Kenneth Burke
Kenneth Burke

Stories

How We Grew From $1M to $5M

Jan 31, 2024

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7 min read

How We Grew From $1M to $5M

What got you here won't get you there—or will it?

Kenneth Burke
Kenneth Burke

Frameworks

How to Create Marketing Campaigns That Actually Work

Jan 24, 2024

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8 min read

How to Create Marketing Campaigns That Actually Work

A 5-step framework to win more customers and make more money.

Kenneth Burke
Kenneth Burke

Frameworks

29 Tips to Boost LinkedIn Engagement

Jan 17, 2024

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10 min read

29 Tips to Boost LinkedIn Engagement

Everything I know about the LinkedIn algorithm.

Kenneth Burke
Kenneth Burke

Frameworks

5 Steps to Make It Go Viral

Dec 13, 2023

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8 min read

5 Steps to Make It Go Viral

It Takes Both Planning and Luck

Kenneth Burke
Kenneth Burke

Frameworks

15 Steps to Write Like the Masters

Oct 25, 2023

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8 min read

15 Steps to Write Like the Masters

How to keep readers hooked forever.

Kenneth Burke
Kenneth Burke

Frameworks

How to Build a Massive Audience

Oct 18, 2023

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6 min read

How to Build a Massive Audience

It's not flashy, but it works.

Kenneth Burke
Kenneth Burke

Frameworks

What Makes a Great Manager?

Oct 11, 2023

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5 min read

What Makes a Great Manager?

5 traits the best have in common.

Kenneth Burke
Kenneth Burke

Stories

My Top 5 Marketing Mistakes

Oct 4, 2023

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7 min read

My Top 5 Marketing Mistakes

The choices that held us back most.

Kenneth Burke
Kenneth Burke

Data

Why Display Ads Are a Waste

Sep 27, 2023

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5 min read

Why Display Ads Are a Waste

The data that made us stop.

Kenneth Burke
Kenneth Burke

Frameworks

How to Build an Authentic Brand

Sep 20, 2023

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5 min read

How to Build an Authentic Brand

And what not to do.

Kenneth Burke
Kenneth Burke

Frameworks

How to Convince Your Boss

Sep 13, 2023

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7 min read

How to Convince Your Boss

Or anyone else, for that matter.

Kenneth Burke
Kenneth Burke

Stories

A Marketing Dream Turned Nightmare

Sep 6, 2023

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6 min read

A Marketing Dream Turned Nightmare

And how we fixed it. Sort of.

Kenneth Burke
Kenneth Burke

Frameworks

How to Prove Marketing's Value (ROI)

Aug 30, 2023

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7 min read

How to Prove Marketing's Value (ROI)

And avoid the question "What does Marketing do, anyway?"

Kenneth Burke
Kenneth Burke

Stories

How We Made Our First $1 Million

Aug 23, 2023

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7 min read

How We Made Our First $1 Million

It wasn't pretty, but it worked.

Kenneth Burke
Kenneth Burke

#BurkeBits

Hey folks 👋, I'm Kenneth Burke. #BurkeBits is where I share stories, data, and frameworks to help you become a better marketer. Subscribe for free to level-up.

© 2026 #BurkeBits.
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